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"Their personal conduct does not matter as long as their position on a vital issue is in line with my own"

Totally agree with everything you wrote, except that vital issues, I believe, have no place whatsoever in how MAGA voters view Trump, or any other MAGA_centric candidate. It's all about hating the people they have been taught to hate for the last three decades by everyone from Rush to Laura Loomer.

Voter: "Do you hate the people Rush taught me to hate?"

Candidate: "Yes"

Voter: "Then I'm for you"

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Fair point. They are proof that negative advertising works.

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